World Women's Sponsorship
I have detected so far only three sponsors of the World Women's Championships this year.
One is the obvious Capital One, whose website URL sits on the ice. They are a financial organization; I am not sure of all that they do but the customer-facing part is clearly credit cards.
Another one is Titlis Rotair, which mystified me. It turns out it is Swiss Tourism at work. I noticed today that the baffles they put at the ends of the ice had Titlis' logo with what seemed to be Mandarin; this makes utter sense.
The other logo seen everywhere is the 361 degrees. The site appears to be Chinese; I have no idea.
There are a bunch of other minor sponsors, but this goes a long way to explaining why the web site is so bad. (Though to its credit it does cite the various local sponsors.)
In the end there is no real money behind this championship.
Labels: 2011 Women's Worlds